Courses and Syllabi

Course Lists

Undergraduate Course List

Graduate Course List

Syllabi

Undergraduate Syllabi

Graduate Syllabi

Brian Cliette

SHM responds to social media's growing influence in hospitality industry

SHM understands the impact Facebook “likes” and Twitter “retweets” can have on a brand. That’s why the school hired Brian Cliette, social media and hospitality guru, to teach Social Media Marketing and Management for Travel and Hospitality Professionals, a new course that will be offered in the spring.